MERCANTA Next-Unit Intelligence Real open data · directional

Greater Toronto Area · Boutique & luxury fitness · 256 FSAs (postal prefix)

LowerHigher opportunity · ①–⑥ = shortlist rank · dashed = supply unverified · click any area

For multi-unit operators choosing their next location

Where to put the next unit

A ranked read on where to open the next GTA studio — our call, built from clean open data, honest about what it can't yet see. Stress-test it below.

Stress-test our call

The default is probe-003's real ranking. Shift a lens or a slider to pressure-test it — a robust pick holds near the top as the emphasis changes.

≈ approximate re-weight — the real composite re-normalizes; this is directional only.

Weights are normalized — only their balance matters.

The read

READ

Top trade areas

How to read this

This is a directional read, not an appraisal — it points expensive diligence at the right few areas instead of all 256, and projects no revenue. Downtown supply is well-mapped; the affluent-suburb picks carry a supply-unverified flag because open POI data undercounts suburban gyms — so treat those as strong leads to confirm, not verdicts.